Customers in the UK will be able to track the progress of that all important online bid or sale - or even offload unwanted Christmas presents - whilst on the move thanks to a new deal between O2 and eBay. The agreement brings together i-mode from O2 in the UK, with eBay.co.uk, the largest online marketplace. It will be the first time that registered users of eBay.co.uk can access the site officially via an O2 i-mode phone. Available in the UK now, the service allows customers to bid for goods via an O2 mobile from more than 13,000 categories as they do today using their PC and fixed internet connection. They will also be able to view all of their familiar 'My eBay' features, including 'items I am watching', 'items I am bidding on', 'items I am selling' and 'items I have won'. Customers can be safe in the knowledge that eBay through their mobile will be just as secure as it is through a PC since i-mode is based on trusted, open Internet standards. Also, unlike other mobile Internet services available today, i-mode sites are also inherently designed for mobile so that customers can enjoy the fastest possible browsing experience. For example, a dedicated button on the mobile handset enables users to quickly navigate back and forth between pages without delays - a crucial function when bidding on eBay.

www.o2.com