| Qix increases Virgin ARPU |
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| Friday, 16 June 2006 | |
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Zi Corporation announced a sustained 33% increase in Average Revenue Per User (ARPU) for Virgin Mobile users with trial handsets since the operator began using Zi's revolutionary search and service discovery engine, Qix, in the Summer of 2005. Virgin Mobile users with trial handsets demonstrated a sustained increase in the use of voice calls, SMS, MMS, and internet data services during the trial period.
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