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Nokia to acquire Enpocket |
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Tuesday, 18 September 2007 |
Nokia and Enpocket have entered into a definitive agreement for Nokia to acquire Enpocket, a global leader in mobile advertising; providing technology and services that allow brands to plan, create, execute, measure and optimize mobile advertising campaigns around the world. By acquiring Enpocket, Nokia will accelerate the scaling of its mobile advertising business, leveraging Enpocket's platform and strong partnerships with advertisers, publishers and operators. In addition to key assets, through this transaction Nokia is gaining a team with strong expertise in global mobile advertising across disciplines.
www.nokia.com |
