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Dialogue helps Vodafone bring mobile TV to Australians |
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Monday, 22 October 2007 |
Dialogue Communications has announced a major deal with Vodafone
Australia for its MMS solution. Dialogue's technology is being deployed by the leading global operator to bring the first interactive "made for mobile" show, Street TV, to the company's 3G customers in
Australia. Street TV is a 3G "made for mobile" 30 minute weekly TV show available 24/7 on Vodafone live! The service involves compressing and sending out Mobile TV video clips of up to 30 seconds in length to customers that have opted in to receive mobile advertising messages. Dialogue's technical solution allows Vodafone to deliver a media rich MMS, including a call to action to download that week's free "full track music download" (FTMD), as well as a click through to the Street TV WAP Portal.
www.dialogue.com
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