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BA taps CommuniGate Systems to unify communications |
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Thursday, 08 November 2007 |
British Airways has chosen CommuniGate Pro to drive communications for the company's diverse and worldwide mobile employee base. CommuniGate Systems scalable communications platform has connected the airline's 30,000 frontline employees via e-mail, giving their mobile workforce convenient access to internal messages and time-critical updates whether they are away from base, on the ramp or at the headquarters. British Airways relies on a highly mobile staff with employees working in the cabin, on the tarmac, and in baggage and maintenance areas, rather than behind a desk. In the past, these frontline workers did not have access to company e-mail and the company had to use alternative channels to reach its employees on a timely and consistent basis. As part of its Employee Self Service (ESS) initiative, the airline rolled out CommuniGate Pro to frontline employees, equipping all British Airways employees with a unified @ba.com e-mail account. CommuniGate Pro unlocks e-mail from the desktop, enabling airline employees to access their company e-mail from any web browser, wherever they may be. And with customizable skins, CommuniGate Pro ensures the British Airways brand remains consistent across the entire ESS toolset. Deployment at British Airways followed a series of successful field trials with representative groups of the airline's customer service, in-flight service, flight operations, and engineering units. The airline's improved communication channel proved particularly valuable during last year's security changes at
London's Heathrow airport. With CommuniGate Pro, British Airways was able to keep all staff members up to date on the latest news and policy changes by sending e-mails every two hours to staff who would have been hard to reach in the past.
www.communigate.com |
