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Telia Denmark deploys Agillic's postpaid solution Print E-mail
Thursday, 22 November 2007
Telia, the third largest telecom operator in Denmark has successfully deployed Agillic's CLM for Postpaid Solution. Based on an on-demand business model, the solution is designed to drive down churn levels and retention costs amongst Telia's post-paid subscribers. Operating in one of the most competitive market's in the world, Telia's goal to create growth and maintain profitability is challenging. Already offering one of the market's most exciting and innovative range of products and services Telia attracts new customers every day but has been suffering from unacceptable levels of churn. With Agillic's CLM for Postpaid Solution, each subscriber is treated individually according to personal circumstances. It automatically matches content to customer driven trigger points that accurately reflect an understanding of each customer's usage, lifecycle position and past history. The benefit of this proactive approach to customer communications is that it effectively creates human-like relationships that grow in strength over time creating unprecedented levels of loyalty.
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