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WIN acquires Pocket Group |
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Wednesday, 23 January 2008 |
WIN has acquired Pocket Group Ltd, a leading mobile entertainment company and mobile music specialist, providing content and marketing services to more than 50 operators across the world. The move further strengthens WIN's entertainment portfolio. Pocket Group specialises in mobile music and video, working with leading record labels such as XL and Skint Records to help them implement a mobile music proposition and maximise their revenues from mobile distribution. As a WIN company, Pocket Group will be a key driver in the company's global growth strategy by developing and distributing cutting edge, made for mobile, music, content, video and marketing services. The acquisition will extend WIN's reach internationally by growing new relationships and build on existing relationships with tier one operators in Europe and Asia such as
Orange, O2, Vodafone, Smart and M1. WIN will also leverage Pocket Group's existing ties with handset manufacturers such as Samsung and leading brands like ITN and
Carlton.
www.win.com |
